Not sure if this good or bad: ESPN eyes Games (2014, 2016)

ESPN is reported to be interested in the Olympics Games come 2014 and/or 2016. I could care less in one way, but I would be worried it would take away from all their other coverage -- especially football. The New York Times quotes ESPN’s executive vice president for content, John Skipper, as saying:

“Our DNA is different than theirs. We serve sports fans. It’s hard in our culture to fathom tape-delaying in the same way they (NBC) have. I’m not suggesting it wasn’t the smart thing for them to do, but it’s not our culture. We did Euro 2008 in the afternoon. We’ve done the World Cup in the middle of the morning. We have different audiences.”

The 2014 Winter Games will be in Sochi, Russia. The site for the 2016 Summer Games has not been picked. The finalist are Chicago, Rio de Janeiro, Madrid and Tokyo. The IOC will pick in October of 2009.